Kahu Coffee

Kahu came to us with a great product and a forgettable look. We built a bold identity around the hawk that gives the roastery its name. A modular label system lets each single origin stand out on the shelf while still looking like one family.

The new packaging launched in 40 stores across Aotearoa, and the team has since used the system for merch, cafe fit-outs and a subscription box.